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Vision, Mission and Values

The Cronkite School serves the ASU charter, mission and goals, and is guided by ASU's nine design aspirations. Additionally, we are driven by our vision, mission, future state and values:

  • We are guided by the following vision: We believe in the power of media to inform and inspire society to solve challenges big and small.
  • That vision is inspired by this mission: We educate and empower communicators to create an informed and inclusive society, advancing understanding and connection among creators, audiences, industry and the academy.
  • We seek this future state: The Cronkite School is the global leader in educating and empowering communicators. Our programs are scaled to meet the needs of society and accessible to students and learners of all levels and all backgrounds. We purposefully create experiential and immersive learning, outreach, community engagement and research opportunities to maximize impact in the world. Our students, faculty, staff, alumni and partners form one inclusive and global Cronkite Nation, united by a heartbeat of shared goals and values.
  • Our values: As an accredited program, the Cronkite School is committed to learning that achieves the Accrediting Council on Education in Journalism and Mass Communication's professional values and competencies.