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The Cronkite School serves a test bed for journalism innovation for students, professional journalists and media organizations through a host of programs and initiatives.
The school is home to the New Media Innovation and Entrepreneurship Lab, led by former BET executive and digital media entrepreneur Retha Hill. In a state-of-the-art digital studio, Cronkite students collaborate with engineering, design and business students to experiment with new technologies and create cutting-edge digital media products ranging from augmented reality storytelling to mobile apps and interactive news games.
Students reporting and producing for Cronkite News, the news division of Arizona PBS, work closely with the Knight-Cronkite News Lab, a national initiative to promote innovation in TV news. The lab also includes a research component, led by former CBS News President Andrew Heyward.
Cronkite also is home to the Scripps Howard Journalism Entrepreneurship Institute, which brings professors from across the country who are interested in teaching the concepts and practices of entrepreneurial journalism to the school for a week of training and hands-on experiences.
Eric Newton, a global leader in championing transformational digital innovation in the news media as an executive of the John S. and James L. Knight Foundation, serves at Cronkite’s innovation chief, working with Cronkite leadership to drive cutting-edge initiatives throughout the school. These include an Innovation Day early each spring semester, giving students the opportunity to learn about and try out new and emerging technologies, such as backpack journalism kits, indoor drones, telepresence robots and virtual reality experiences.