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Lori Todd, Director, Digital Desk, Professor of Practice

Lori ToddAfter several years of leading social media teams and strategy for major media outlets, Lori Todd leads the Cronkite News digital desk for the student-operated, faculty-led news division of Arizona PBS at the Cronkite School. Todd will teach and guide advanced Cronkite students to create multimedia content that integrates text, video, images, statistical information and other content into usable, shareable products such as interactives, infographics and data visualizations.

Before joining the Cronkite School, Todd worked for three years as Social Media Editor for NPR in Washington D.C. At NPR, she worked across news and programming divisions to set social strategy, define best practices and develop training and experimentation on emerging platforms. She was responsible for developing NPR’s Social Leads, a cohort of 30-plus digital and audio producers responsible for the organization’s social media accounts.

Todd served as a social media manager at Tribune Publishing in Florida, where she managed social producers at the South Florida Sun Sentinel and the Orlando Sentinel.

Todd also served as the community manager for the John S and James L. Knight Foundation and outreach coordinator for the public radio series “Under The Sun” on WLRN in Miami. She also served as social media coordinator for AutoNation after beginning her career in design at the Miami Herald and Austin American-Statesman in Texas.