Undergraduate Courses

Journalism and Mass Communication (JMC)

JMC 101 Grammar for Journalists (1)
Course specifically designed to help journalism majors master the essentials of grammar. All majors must achieve at least an 80 percent in the course before they can move on to any other journalism classes.
Prerequisite: JMC major.

JMC 110 Principles and History of Journalism (3)
The first of the Cronkite School's four "values" courses covers media history and journalism's guiding principles. Credit is allowed for either JMC 110 or MCO 120.
Prerequisite: JMC major.
General Studies – SB

JMC 201 News Reporting and Writing (3)
Basic news writing and reporting techniques with an emphasis on in-class exercises.
Prerequisites: JMC major; completion of the English Grammar Test administered by the Cronkite School or JMC 101, Grammar for Journalists; JMC 110 or MCO 110 or MCO 120; 2.5 minimum GPA.
General Studies – L

JMC 301 Intermediate Reporting and Writing (3)
News reporting and writing on deadline with a publication requirement. Advanced exploration of news judgment, beat coverage, developing sources, freedom of information and open meetings laws.
Prerequisites: JMC major; JMC 201; ENG 102, 105 or 108 with a C or better; completion of the English grammar test administered by the Cronkite School or JMC 101, Grammar for Journalists; 2.5 minimum GPA.
General Studies – L

JMC 305 Online Media (3)
An introduction to journalism in an online environment. Builds an understanding of the capabilities and attributes of good online journalism, including interactivity, functionality, navigation and innovation. Students will develop their online presence and plan and create effective Web packages using text, links, social media, photos and videos.
Prerequisites: JMC major; JMC 201; completion of the English Grammar Test administered by the Cronkite School or JMC 101, Grammar for Journalists; 2.5 minimum GPA.

JMC 310 Public Relations (3)
An introduction to the field of public relations, including PR practices, research, planning, implementation and career choices.
Prerequisites: JMC major; JMC 201; completion of the English Grammar Test administered by the Cronkite School or JMC 101, Grammar for Journalists; 2.5 minimum GPA.

JMC 313 Introduction to Editing (3)
Basic editing of text, photos, graphics, headlines and other multimedia elements on deadline. Builds competence in use of AP style as well as language skills, news design and news judgment.
Prerequisites: JMC major; JMC 201; completion of the English Grammar Test administered by the Cronkite School or JMC 101, Grammar for Journalists; 2.5 minimum GPA.

JMC 315 Intermediate Reporting and Writing (3)
Introduction to broadcast journalism with an emphasis on radio reporting and using the Associated Press' Electronic News Producing System (ENPS) software.
Prerequisites: JMC major; JMC 201; ENG 102, 105 or 108 with a C or better; completion of the English Grammar Test administered by the Cronkite School or JMC 101, Grammar for Journalists; 2.5 minimum GPA.
General Studies – L

JMC 320 Newscast Producing (3)
Hands-on experience producing for the Cronkite School's nightly television newscast in a lecture/lab setting.
Prerequisites: JMC major; JMC 315; 2.5 minimum GPA.

JMC 330 Television Reporting (3)
Writing, reporting and editing news packages for broadcast. Builds technical skills as well as storytelling techniques and news judgment.
Prerequisites: JMC major; JMC 315, JMC 345; 2.5 minimum GPA.

JMC 345 Videography (3)
Develops an understanding of visual storytelling and how to craft a compelling story using pictures and sound.
Prerequisites: JMC major; JMC 201; completion of the English Grammar Test administered by the Cronkite School or JMC 101, Grammar for Journalists; 2.5 minimum GPA.

JMC 351 Photojournalism I (3)
Develops skills in digital photography, photo editing and Photoshop in an integrated lecture and lab setting. DSLR camera with at least a “kit zoom lens” recommended.
Prerequisites: JMC major; JMC 201; completion of the English Grammar Test administered by the Cronkite School or JMC 101, Grammar for Journalists; 2.5 cumulative GPA.

JMC 366 Journalism Ethics and Diversity (3)
Applies journalism principles to current issues faced by practicing journalists.
Prerequisites: JMC major; JMC 110, MCO 110 or MCO 120; 25 earned hours; completion of the English Grammar Test administered by the Cronkite School or JMC 101, Grammar for Journalists; 2.5 minimum GPA.

JMC 402 Mass Communication Law (3)
Provides a grounding in the laws and regulations that govern various aspects of the media, including the First Amendment and freedom of expression, libel, privacy and obscenity.
Prerequisites: JMC major; 56 earned hours; JMC 110, MCO 110 or MCO 120; 25 earned hours; completion of the English Grammar Test administered by the Cronkite School or JMC 101, Grammar for Journalists; 2.5 minimum GPA.
General Studies: L

JMC 413 Advanced Editing (3)
Advanced copy and visual editing using software programs with an emphasis on skills needed in the digital news environment.
Prerequisites: JMC major; JMC 313; 2.5 minimum GPA.

JMC 414 Graphic Design for Print and Web (3)
Practice and application of typography, color, layout and production of print and Web communications using various software including InDesign, PhotoShop and Illustrator. Use of visual, text and multimedia elements to tell a story.
Prerequisites: JMC major; JMC 201; completion of the English Grammar Test administered by the Cronkite School or JMC 101, Grammar for Journalists; 2.5 minimum GPA.

JMC 415 Writing for Public Relations (3)
Develops writing skills in the field of public relations with an emphasis on style, clarity and persuasion.
Prerequisites: JMC major; JMC 301, JMC 310; 2.5 minimum GPA.

JMC 417 Public Relations Campaigns (3)
Application of theories, principles and techniques of public relations in a real-world scenario to create and propose campaigns for use by prominent local clients.
Prerequisites: JMC major; JMC 415; 2.5 minimum GPA.

JMC 437 Documentary Production (3)
Plan, report, write, edit and produce complete news documentaries in a team environment.
Prerequisites: JMC major; JMC 345; 2.5 minimum GPA.

JMC 440 Magazine Writing (3)
Intensive writing and reporting experience utilizing the techniques of narrative writing, including scene, description and voice. Includes how to pitch to magazines and basic understanding of the magazine industry.
Prerequisites: JMC major; JMC 301; 2.5 minimum GPA.

JMC 445 Science and Medical Writing (3)
Develops writing, reporting and an understanding of key science concepts as they relate to medical research and practice.
Prerequisites: JMC major; JMC 301 or instructor approval; 2.5 minimum GPA.

JMC 451 Photojournalism II (3)
Advanced techniques in visual storytelling using video and still photography. Students will edit in PhotoShop and Final Cut Pro. DSLR camera with video capability recommended.
Prerequisites: JMC 305 and JMC 351; 2.5 minimum GPA.

JMC 460 Advanced Online Media (3)
Visual storytelling for the Web, with hands-on experience using CSS, Javascript, Jquery, Final Cut Pro and other software to produce original, compelling multimedia stories.
Prerequisites: JMC major; JMC 305; MCO 502 2.5 minimum GPA.

JMC 465 Precision Journalism (3)
Computer-assisted-reporting methods using spreadsheets, databases, mapping software and other digital tools to analyze public records and other data.
Prerequisites: JMC major; JMC 301 or JMC 315; 2.5 minimum GPA.

JMC 470 Depth Reporting (3)
In-depth, semester-long projects on complex and often controversial issues pertaining to the borderlands and immigration. Course advances reporting, writing, online, broadcast and/or photography skills.
Prerequisites: JMC major; instructor approval; 2.5 minimum GPA.

JMC 473 The Business and Future of Journalism (3)
Develops an understanding of the business side of journalism, economic models for publications and media companies and predictions for the future of journalism in the digital age.
Prerequisites: JMC major; JMC 201; completion of the English Grammar Test administered by the Cronkite School or JMC 101, Grammar for Journalists; 2.5 minimum GPA.

JMC 475 Television Newscast Production (3 – 9)
An immersion experience in writing, reporting and producing for a live nightly television newscast airing on PBS. May be repeated once for credit.
Prerequisites: JMC major; instructor approval; application required.

JMC 478 Cronkite News Service (3-9)
An immersion experience in multimedia production and digital presentation within the Cronkite School's digital news bureau.
Prerequisites: JMC major; instructor approval; application required.

JMC 494 Special Topics (1-4)
Omnibus Courses. For an explanation of courses offered but not specifically listed in the catalog, see “Omnibus Courses.”

Mass Communication (MCO)

MCO 120 Media and Society (3)
Builds media literacy, helping students become more informed consumers of mass media, understanding content, form, impact on popular culture and influence on society and individuals. Credit is allowed for MCO 120 or JMC 110.

MCO 240 Media Issues in American Pop Culture (3)
Examines popular culture texts disseminated by the mass media as a means of interpreting contemporary society.
Prerequisite: 2.0 minimum GPA.

MCO 302 Media Research Methods (3)
Surveys research methods used in the social sciences, with a focus on mass communication.
Prerequisite: 2.0 minimum GPA.

MCO 418 History of Mass Communication (3)
American journalism from its English and colonial origins to the present day. Development and influence of newspapers, magazines, radio, television and newsgathering agencies.
General Studies - SB & H
Prerequisite: 2.0 minimum GPA.

MCO 421 Media Problems (3)
Trends and problems of the mass media, emphasizing editorial decisions in the processing of information.
Prerequisite: 2.0 minimum GPA.

MCO 430 International Mass Communication (3)
Comparative study of communication and media systems. Information gathering and dissemination under different political and cultural systems.
General Studies - G
Prerequisite: 2.0 minimum GPA.

MCO 435 Social Media (3)
Explores and critically analyzes the social, cultural, legal, ethical, economic, and technological dimensions of social media tools from Facebook to Foursquare, Twitter to Flickr and beyond.

MCO 450 Visual Communication (3)
Approaches to analysis of mediated visual images.
General Studies – HU
Prerequisite: 2.0 minimum GPA.

MCO 455 War and Mass Media (3)
Explores the role and impact of the mass media in shaping public perceptions about one of humanity’s most monumental undertakings, the act of war.

MCO 456 Political Communication (3)
Theory and research related to political campaign communication. The persuasive process of political campaigning, the role of the media, the candidate, and image creation.

MCO 460 Race, Gender, and Media (3)
Examination and discussion of media construction and representation of race, class and gender identity through the prism of media literacy. Cross-listed as AFR 460. Credit is allowed for either AFR 460 or MCO 460.
General Studies – C
Prerequisite: 2.0 minimum GPA.

MCO 465 Sports and Media (3)
Explores the intersection of sports and media and the impact on society.

MCO 473 Sex, Love, and Romance in the Mass Media (3)
Deconstructs, evaluates and reframes mass media mythical and stereotypical images of sex, love and romance.
General Studies – SB
2.0 minimum GPA.

MCO 494 Special Topics (1-4)
Omnibus Courses. For an explanation of courses offered but not specifically listed in the catalog, see “Omnibus Courses.”