Walter Cronkite School of Journalism and Mass Communication
Walter Cronkite School of Journalism and Mass Communication
Arizona State University
Arizona State University

Full-time Professional Master’s

students at the New Media Innovation Lab

The Walter Cronkite School of Journalism and Mass Communication offers an innovative, full-immersion master’s program that builds on the strengths that have made the school one of the best in the nation.

The 15-month, full-time professional program is unique in scope, focus and intensity. It begins with immersion in the journalistic skills, values and principles embodied by Walter Cronkite, the school’s guiding light for the past three decades. But it also is designed with the future in mind. Students learn how to navigate a dramatically different 21st-century media environment through classes and a symposium specifically focused on the future of journalism. And they are able to apply that knowledge through an intensive, practical experience in one of the school’s signature professional programs.

Beginning in the fall of 2008, they will do all of this in a world-class facility in the heart of downtown Phoenix and just minutes from most of the area’s major media outlets.

Students will have the chance to study under a remarkable faculty who have been national news media leaders, including former CNN anchor Aaron Brown, former Minneapolis Star Tribune Editor Tim McGuire, former BET Vice President Retha Hill, Pulitzer Prize-winning investigative reporter Steve Doig and former editor of the Sacramento Bee Rick Rodriguez.

Other veterans head up the school’s professional immersion programs, which are a cornerstone of the graduate experience. Graduate students interested in broadcasting may spend their final semester in Cronkite NewsWatch, the school’s weekly newscast, under the direction of former television reporter and anchor Mark Lodato. Or they may spend it with former television managing editor Sue Green at Cronkite News Service, producing stories for TV stations across the state.

Students interested in print and online may choose Cronkite News Service, working under former Associated Press editor Steve Elliott on daily stories about state government for newspapers around the state. Those interested in digital media may elect the New Media Innovation Lab, or they might decide to develop their own new media products at the Knight Center for Digital Media Entrepreneurship.

Other professional experiences will include a Southwest Borderlands Initiative and a Public Relations Laboratory.

For the most part, candidates will come to the program with limited or no professional experience. The course of study, which will begin with a “boot camp” type of experience in basic journalism skills, is designed to prepare those without such training for careers in print, digital media and public relations.

The program is designed so that each class moves through as a cohort, entering in the fall semester and attending full time for three semesters -- excluding the summer, when many students will be doing internships.

Students must meet the admissions requirements of the Graduate College and apply no later than Feb. 1. The admission process is conducted on a rolling basis between December and March.