There is greater demand than ever for journalists who can explain business and economics in print, broadcast, online and multimedia. The Business Journalism Specialization equips students in Cronkite's graduate school of journalism with the tools necessary to succeed in this sophisticated coverage area.
The specialization, part of the master's degree in journalism program at Cronkite, combines a thorough understanding of business and economic principles with practical journalism coursework and professional internships. The training takes place at the Cronkite School, one of the top journalism schools in the U.S., which houses the Donald W. Reynolds National Center for Business Journalism and the Society of American Business Editors and Writers.
Special emphasis is placed on new financial instruments and the changing regulatory environment. Students take their journalism and business journalism courses in the Cronkite School. Contact with working business journalists through visiting professors and guests is an integral part of the program. Student work is frequently published in periodicals, online and on broadcast outlets.
Cronkite students getting their masters in journalism have most recently been placed in internships at Bloomberg News, Thomson Reuters, CNBC, MarketWatch, MSNBC.com and the business news departments of the Los Angeles Times, Houston Chronicle, Phoenix Business Journal and The Arizona Republic.
Graduate assistantships are available to students in the journalism graduate program who pursue the Business Journalism specialization during the academic year, with opportunities in the Reynolds Center to work directly with the nation’s major news organizations.
Students in the Business Journalism Specialization also have the option to participate in a 14-day, for-credit trip to China to better understand the inner workings of media and business of that important economy.
The 15-month, full-time professional program includes course requirements for the Cronkite School’s MMC program.
Business Journalism courses are:
MCO 550 Issues in Coverage of Business and the Economy (3 hours)
This seminar course focuses on the critical study of business and economic coverage in all media, with emphasis on quality, clarity and differences. Students are assigned specific companies and economic issues to follow throughout the semester and work on a final project appropriate to their personal journalism career goals. From balance sheets to regulation to business personalities, the course helps students set their own professional parameters for coverage and learn effective ways to communicate complex topics effectively.
MCO 553 Reporting on Business and the Economy (3 hours)
In this vigorous, hands-on course, students pursue deadline stories dealing with significant business and economic stories both local and national in nature. Outlets for presenting student work include the BusinessJournalism.org Web site as well as numerous news organizations. Students learn to present complex financial topics in clear, elegant ways, and they complete a final project in their chosen medium. The course prepares prospective business journalists for their internships and first jobs.
MCO 570 Reynolds Business Bureau (4 to 9 hours)
The Reynolds Business Bureau is one of 11 professional immersion programs at the Cronkite School that give students real-world experience, preparing them for some of the fastest-growing careers in journalism. In the Reynolds Business Bureau, students report and produce money-related stories on all platforms for professional media outlets and Cronkite News. They work under the direction of a veteran business journalist. Students build a portfolio to show prospective employers as regional news outlets pick up their stories. They also learn to:
For more information on the business journalism specialization, contact Andrew Leckey, the Reynolds Endowed Chair in Business Journalism, at email@example.com.